What do you look for in a Personality?

Every brand has a personality in one way or another, whether they are exciting or not..there is always something that makes a brand unique. For this entry I decided to write about a few brands, without using any names, kind of like the game we played in class. Seeing as one of our favorite topics in class is talking about Coffee houses, I'm going to separately describe 3 different coffee brewers personalities and the reader (you) can guess which brands I'm describing, but I won't give the answers until the end of the blog. Alright, it shouldn't be too difficult so give it a shot!

1. I am a middle-aged female. A divorce with shared custody over her only daughter. I like to say I am a workaholic but anyone that knows me knows that's untrue. I graduated from University with honours in business and opened my own business just a year after graduation. It's a small herbal remedies store with vitamins and teas and candles, it is small now but I can see it growing within a few years. I drive a hybrid vehicle, because I absolutely despise taking public transportation to work, so it's the least I can do. I enjoy shopping and putting a little dent on the credit card now and then, especially when it comes to shopping for my daughter, she's exactly like me in every way. I am not a vegetarian, however I like to limit my mean intake as much as I can, but everyone enjoys a big juicy steak every now and then. I am not a trend setter in the least bit, unless it comes to promoting the products in my store, my daughter always tells me I dress and act much older than I am. I love exercising in every which way, whether it be playing with my daughter, or my Monday-Wednesday Yoga classes. I care about my appearance and about the impression I give out because it not only reflects the person I am, but also my growing business.

2. I am a 56 year old male, married for 22 years and have 3 wonderful children, 2 grandchildren and one more on the way. I have been in the construction business for 36 years, and have loved every minute of it, but cannot wait to retire in a few years. I have tough skin, and am a fairly simple guy, but anyone who knows me knows that I am a true family man, and that my Grandchildren's smiles make me completely weak at the knees. I think of myself as a very wise man, I had a great unbringing and a good education, which both had an impact on the man I am today. I enjoy outdoor activities, my wife and I own a cottage about 300km from our home, which we like to spend the summers at. I've always been a big outdoorsman, fishing, hunting anything that involves not being cooped up indoors. I drive a Ford F250, not the most environmentally vehicle, however I am not new-age and unfortunately havn't really gotten into the whole "eco" lifestyle most others have become accustomed to, but my wife and I are starting to recycle on a regular basis, which is the first big step I suppose. I'm not really big on change, however I am willing to experience different things every once a while.

3. I am a female in my early 30's, and I am at the peak of my career at a privately owned Marketing company. I started at the very bottom of my company, as a filing girl while I was in school, but after I was finished my business/marketing degree I managed to work my way up and am now one of the junior executives at the firm. I am not married (yet) but have been with my now fiancee for 7 years and we plan to be married next fall, we decided on a long engagement because we were both just starting out in our careers and were way too busy to truly start a life together. However, now that everything is starting to come together we are taking the plunge and want to have children right away. My fiancee and I just bought a house last summer, and our new favorite hobbies is throwing dinner parties. We have many friends that we met throughout college and co-workers too, but everyone looks foward to my husbands veal parmasian. I absolutely love to travel, I have seen a lot of the world, but am not even close to being finished, I want to experience everything the world has to offer. I am a materialist in every sense of the word, I enjoy expensive things, because I am a true believer in the more you pay for something, the better quality the product is. I'm a hard worker, which is how I got to where I am today, and believe me there is no stopping me now.

Ok, so hopefully these weren't too difficult, but do you have any idea what these coffee shop personalities are? Take another look if you need to and then scroll down for the answers.
.
.
.
.
.
.
.
.
.
.
.
.
.
.
.
. 1. Bridgehead
. 2. Tim Hortons
. 3. Starbucks

Yipee if you got them all right!:)